3 Comments

"Hiring a PR agency too early is a sign that the CEO is treating this as someone else’s problem."

100% this usually happens when they're focused more on the vehicle (product) and not their audience's problem.

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Thanks for sharing now understand better what exactly to do.

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Take nothing away from this write up. This is a master piece.

This is a must read for technical founders. A great AI & data analytics product or service without a good communication strategy will end up in the valley of dead.

I'm glad you touched on this topic because I just wrote extensively on this in my article:

https://www.linkedin.com/posts/kubamivombi_if-great-ideas-alone-were-enough-legends-activity-7234861172284428288-_oIh?utm_source=share&utm_medium=member_desktop

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